A euro sham pillow (often known as a euro pillow) is a square pillow used decoratively on beds, usually placed behind standard, queen, and king sized pillows. The traditional size for euro sham pillows is 26" x 26". They are usually covered in a decorative pillow case known as a Euro Sham. To learn more about shams in general, check out our post about shams.
Euro sham pillows are great ways to accessorize the bed. A good strategy is have euro pillows with shams matching the duvet cover used. In this case, usually the euro pillows are placed behind textured or plain complimentary standard pillows. Alternatively, one can flip the motif and have textured or plain euro shams paired with standard shams that match the duvet cover. Be creative and have fun with the options!
Euro shams also serve a purpose on the bed: they are great back support for reading and watching TV while in bed! Be sure to buy poofy pillows and be careful of low cost pillows because they usually end up quite flat. We went out of our way to find reasonably priced high quality poofy euro shams. Check them out here.